Creative Edge Nutrition acquires e-tailer A-Z Nutrition28 September 2012
Michigan-based active lifestyle firm Creative Edge has confirmed the acquisition of discount supplement online retailer A-Z Nutrition.
The acquisition of A-Z is part of Creative Edge’s takeover of SCD Enterprises, which was announced in August. The firm said that the business, which stocks a variety of popular sports nutrition products, had delivered 10,000 orders since its launch 10 years ago.
“I have always seen A-Z-Nutrition as a market leader in their space, and I am excited that we were able to acquire them to facilitate our rapidly expanding platform for future growth,” said Bill Chaaban, Creative Edge Nutrition's chief executive and president.
“The A-Z-Nutrition acquisition is complementary to our recent acquisition of the more content driven supplementstogo.com. We will continue to aggressively grow and expand our presence in the sports nutrition marketplace through both organic growth and strategic acquisitions,” added Chabaan.
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