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Beverage innovation hub from Nestle


Swiss beverage and food manufacturer Nestle will be setting up a beverage innovation hub in Singapore.

At the centre on the south-east Asian island Nestle will be conducting research and development (R&D) into beverages, focusing particularly on different mixes of its coffees.

It also plans to create more affordable and accessible versions of its products for the Asia-Pacific market.

From the beginning of next year the hub will be fully operational.

Klaus Zimmermann, global head of Nestle's product technology and R&D centres, said: "Coffee mixes have been a very strong growing segment in our beverage product category in the last year, and also fulfil the needs of growing consumption. We think it is a good idea to bring the research into the region."

In Singapore alone, around 350 million cups of coffee mixes are consumed every year.

Nestle owns a range of different coffees, including Nescafe Decaff, Nescafe Classic, Nescafe Gold and a Cappuccino brand.

Posted by Phillipa AtkinsADNFCR-2048-ID-800005997-ADNFCR

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