Arjuna launches X-tend4 Nov 2016
Arjuna Natural Extracts has launched X-tend, its natural preservatives range designed to keep food fresh and increase shelf life and said to address three major food trends: natural, clean label and food safety.
Arjuna Natural Extracts has launched X-tend, its natural preservatives range designed to keep food fresh and increase shelf life. According to the company, X-tend addresses three major food trends: natural, clean label and food safety.The new line consists of what Arjuna describes as distinctive formulations of proprietary blends of essential oils and oleoresins, with its R&D team identifying a unique selection of botanical extracts possessing antimicrobial activity and comprehensively tested them in multiple food and beverage applications. The sensory profiles indicated no change in taste or mouthfeel. “Consumers’ growing demand for food free from preservatives directly influence food manufacturers’ and retailers’ decisions in developing and marketing new products,” said Benny Antony, Joint Managing Director for Arjuna. “Millennials, especially, are actively seeking safe foods without artificial ingredients. New product developers can help ensure success by focusing on clean labels. Consumers want natural, healthy products and our mission is to make it happen, and at the same time to guarantee food safety.”Arjuna’s R&D team developed a range of natural preservatives that are said not to change the organoleptic properties of food and beverage products such as bread, yoghurt, cheese sausage, humus, mayonnaise and vegetable oils, fruit juices, and fruit pulp. The company’s ingredient scientists combine herbal extracts used in traditional medicine with methods of fermentation for bacteriocins, in concert with advanced technologies, such as microencapsulation and emulsification.“Consumers are not aware that a lot of fruit-based drinks are susceptible to oxidation and microbial degradation,” said Antony. “Drinking fresh fruit and vegetable drinks, or enjoying healthful and nutritious snacks like hummus spread that are refrigerated without preservatives could be dangerous to health. These products are highly sensitive to oxidation and contamination. Many such products currently on the market rely on synthetic preservatives to protect them.”Arjuna’s natural antimicrobial system is made from a combination of natural antifungal and antibacterial components isolated from spices, herbs and bacteriocins. They are targeted specifically to address the spoilage issue in fresh foods and beverages, and improve shelf life naturally. The company notes that spices and herbs that are recognized as having proven antimicrobial properties are currently in demand in the food industry, and that research has shown that combining select natural antimicrobials can have a synergistic effect, making them more effective than single components.
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