IFF’s olive leaf extract now non-GMO Project Verified2 Feb 2021
IFF has received Non-GMO Project Verified certification for its Benolea® (EFLA® 943), an olive leaf extract, clinically shown to support cardiovascular health. In addition, the company recently received recognition by the Council of Ecological Agriculture of the Region of Murcia (CAIRM) for an organic grade of Benolea available to its customers.
These new certifications endorse the ingredient as a trusted and transparently sourced all-natural product. The olive leaves used for IFF’s unique formulation are nurtured and harvested in Spain as a side stream of the olive oil industry. The extract is processed locally, at the company’s Murcia facility, to reduce the environmental footprint.
IFF’s team of experts work closely with the olive growers, ensuring pure, clean, high quality olive leaf extract, with a healthy amount of powerful polyphenol antioxidants. They test it through every step of production, from raw materials, over intermediates, to the final products giving them full control of the supply chain from farm to fork.
“We have focused significant R&D activities on researching the cardioprotective mechanisms of the botanical ingredient and optimizing the formula to promote cardiovascular support at the highest purity, quality, and sustainability standards,” says Laetitia Petrussa, PhD, Product Manager for IFF Health unit.
The traditional use of olive extracts, including bark and fruits, goes back to the biblical era. In ancient Greece, it was valued as a remedy with multifunctional properties, including purported abilities to alleviate high blood pressure, prevent cardiovascular disease, relieve gout and fever, and to promote the body’s natural elimination functions. Recent empirical evidence has substantiated some of these traditionally ascribed benefits. Today, olives and olive oil play a central role in the Mediterranean Diet which has been universally recognized as a leading nutritional heart protector.
Benolea olive extract is standardized to a potent concentration of polyphenols (30%), with 16-24% oleuropein — the most prevalent phenolic component of olives and extolled as a strong antioxidant that actively contributes to the protection of blood lipids from oxidative stress. The ingredient undergoes IFF Health’s proprietary EFLA HyperPure technology to guarantee the absence of contaminants as well ensure a consistently concentrated and stable source of polyphenols.
Benolea’s heart-protective potential has been confirmed by a range of studies in animal models and three human clinical studies. In one trial involving 20 monozygotic adult twin volunteers, Benolea intake was associated with dose-dependent decreases in blood pressure. This study also showed a significant reduction of LDL-cholesterol and demonstrated positive effects on blood lipid profiles.
A secondary metabolite of oleuropein, hydroxytyrosol, is responsible for the potent antioxidant potential of olive leaves, and carries an impressive Oxygen Radical Absorbance Capacity (ORAC) value that surpasses other acclaimed natural antioxidants on the market, such as coenzyme Q10 and green tea. One daily 500mg dose of Benolea contains the equivalent of 20 tablespoons of extra virgin olive oil-sourced polyphenols.
“Our dedicated team of expert formulators worked intensively to achieve an ideal combination of olive leaf bioactives and maximize their full potential,” enthuses Petrussa. “Our studies have demonstrated Benolea’s ability to exert coronary and vascular protection.”
The Non-GMO Project Verified seal gives consumers the assurance that a product has completed a comprehensive third-party verification for compliance, ensuring the claim is unbiased, rigorous, and transparent. Benolea is fully water-soluble and can be integrated into multiple applications, such as softgels, powders, and capsules. It also is certified kosher and halal.
PepsiCo announces plans to reduce global GHG emissions by 3M tons
27 Apr 2021
PepsiCo released its 2030 sustainability goals where it said it plans to eliminate at least 3 million tons of greenhouse gas emissions (GHG) by the end of the decade, improve the livelihoods of more than 250,000 people in its agricultural supply chain ...Read more
Candy colors for 2021 defined by the pandemic
15 Apr 2021
Candy innovation will be a mixed bag this year as consumers continue to react to the effects of the pandemic. After a year of continual concern about one’s health, color has become the new playing field where consumers are looking for a healthier alter...Read more
‘Bread as good as veg’: Modern Baker makes bread better with science-based Superloaf
8 Apr 2021
Packing in 12 high-fibre, plant-based ingredients and no additives, Modern Baker’s Superloaf claims to be as healthy as eating vegetables, and has won the praise of ‘gut guru’, Dr Tim Spector.Read more
Unilever and Nestlé petition to phase out caged hens in Europe
29 Mar 2021
In a letter to the European Commission, major food titans called on the government to end the practice of raising hens in cages in the European agricultural sector. To accomplish this push, industry heavyweights Unilever and Nestlé partnered with the o...Read more
Babylon MicroFarms Closes $3M Seed Round
23 Mar 2021
Virginia-based agtech company Babylon Micro-Farms announced that it raised $3 million in a seed funding round with participation from existing its investor, the Center for Innovative Technology, as well as new participants, including Hull Street Capita...Read more
The healthier comfort food alternative
4 Mar 2021
The new product reducing sodium while enhancing umami flavour in popular comfort foods.Read more
Infant probiotic brand nurtured a $55M funding round
18 Feb 2021
Evolve, a biotech company specializing in probiotics aimed at addressing infant gut microbiome deficiencies, closed a $55 million Series D funding round led by Cargill and Manna Tree. As part of the investment, Cargill and Manna Tree will join the comp...Read more
Indian baby food brand rolls out made-to-order meals for infants
8 Feb 2021
Indian toddler snack food company Timios has moved into the baby food category with the launch of its made-to-order baby porridge line that comes in 12 varieties that are made with a mixture of fruits and vegetables along with wheat, millet and rice.Read more
Candy maker Mars to acquire Kind North America for $5B
7 Dec 2020
Candy maker Mars will fully acquire bar maker Kind Bar in a deal that is reported to be worth $5 billion. Daniel Lubetzky, the company’s founder told the New York Times, which first reported the deal, that Kind's sales are about $1.5 billion annually. ...Read more
Hain Celestial considers further divestment of brands
8 Sep 2020
The natural and organic food company Hain Celestial is in the midst of paring down its offerings to become a smaller and more profitable company. In its most recent earnings call, the company hinted that it may consider “exploring optionality” for its ...Read more
Are you a supplier?
Here's what we can do for you
- Generate quality leads for your business
- Stay visible for 365 days of the year
- Receive product inquiries and respond to meeting requests directly
- Improve company online presence through Search Engine Optimisation