Naturex to highlight healthy on-the-go eating at Fi Europe22 Nov 2019
Today’s consumers are busier than ever, notes Naturex, pointing out that, according to Innova, food and beverage launches tracked with an on-the-go claim grew by 23% between 2017 and 2018.
While a home-cooked meal may not always be possible, at this year’s FI Europe, Naturex is showing visitors how it believes healthy eating can be compatible even with the most hectic of schedules.
Through its on-site kitchen and coffee bar, Naturex says it will be creating authentic, wholesome, and healthful take-away concepts using clean, clear and tasty plant-based ingredients.
In line with the plant-based protein trend, visitors to the Naturex kitchen will be invited to taste mini cup tacos filled with a meat analogue. The dish is said to leverage Naturex’s and Givaudan’s portfolios for a full taste, colour and functional experience.
The texturized vegetable protein filling is flavoured with Givaudan flavours and coloured with Naturex’s range of colouring foodstuffs, giving it, the company says, both an appealing meaty taste and appearance. For complete nutrition, the addition of Ultimine iron, a whole food fermented mineral, provides 15% of the recommended daily value of iron.
Visitors can build their own taco, beginning with either a red or orange oat tortilla. Made with oat beta-glucan and coloured with vegetable powders, the tortillas are said to offer a great nutritional profile with a possible health claim on cholesterol reduction. The tacos also come with a choice of two sauces: a mayo-like sauce that’s been stabilized against oxidation with Xtrablend RN, a clean label alternative to EDTA; as well as a passionfruit and jalapeno vegan sauce.
In addition: FiE visitors can take a break from the show and be transported to a hipster-style coffee shop at the Naturex stand. Designed to promote relaxation and overall well-being, beverages on the menu will feature both hot drinks prepared by a barista as well as RTD concepts, all made with botanicals for specific functionality.
Highlights will include a cool drink made with Naturex’s new line of floral infusions. Featuring chamomile and lavender, the RTD beverage has a natural peach flavour from Givaudan and is coloured with Naturex’s Vegetbrite black carrot.
For those looking to warm up, the coffee shop will be offering an organic Peruvian superfood caffe latte with Andean maca root extract. Visitors can also enjoy a blue moon milk made with Naturex’s Ultimate Blue Spirulina for a pastel blue colour, along with botanical extracts to complete the relaxation experience. The moon milk then receives a sprinkling of beetroot and spirulina colouring foodstuffs for a final touch.
Food Ingredients Europe will take place in Paris, France, from 3 – 5 December 2019. Naturex will present its products on stand #6A120.
Flavor company Givaudan crowdsources flavors with its Aroma Kiosk
12 Apr 2021
Swiss flavor giant Givaudan has rolled out its Aroma Kiosk, a digital sensory tool that crowdsources flavor preferences. These kiosks are located globally in grocery and retail stores as well as universities where shoppers can interact with the technol...Read more
Introducing Fi Europe CONNECT 2020
10 Sep 2020
Presenting Fi Europe CONNECT – a virtual event designed to give you the global access, tools and collaboration opportunities to meet your business objectives.Read more
Finalists for Startup Innovation Challenge 2019 announced
25 Nov 2019
Since 2016, Food Ingredients Global is pleased to present some of the most ground-breaking Food and Beverage solutions currently being developed. This year’s edition makes no exception with 20 exciting innovations answering the challenges of tomorrow’s...Read more
Egypt and North Africa: A transformed economic landscape holds great potential for food ingredients
17 Oct 2019
Today, Egypt is home to a fast-growing economy and is quickly emerging as a key hub for regional food exports in North Africa. In just a few years, the country has undergone a drastic economic transformation focussed on restoring the competitiveness of...Read more
PanaSource Ingredients at Natural Products Expo West 2020
10 Oct 2019
We will be exhibiting at Natural Products Expo West in Anaheim, California. Please stop by for a quick visit at Booth 3623!Read more
Prinova demonstrates global premix capabilities with innovative new formulations
16 Sep 2019
To highlight their latest product innovations Prinova showcased a range of scientifically proven ingredients and custom formulations at this year’s Fi-Asia in Bangkok.Read more
Fi & Ni Europe attractions revealed
6 Sep 2019
The organisers of Fi Europe and Ni have lifted the lid on a few of the top show features.Read more
Center for Plant-based Living opens
16 Aug 2019
In response to a growing demand for information and application of a plant-based diet, St. Louis, Missouri will be home to the USA’s first fully plant-based nutrition and culinary education centre – the Center for Plant-based Living (CPBL).Read more
Nestlé collaborates with OpenSC on blockchain
5 Jul 2019
Nestlé says it will break new ground in supply chain transparency through a collaboration with OpenSC – a blockchain platform that allows consumers to track their food right back to the farm.Read more
Chr. Hansen downgrades growth outlook
28 Jun 2019
Chr. Hansen has delivered what it describes as a solid financial result of 9% organic growth for the first nine months, but has adjusted its full-year organic growth outlook from 9-11% to 7-8%.Read more
Are you a supplier?
Here's what we can do for you
- Generate quality leads for your business
- Stay visible for 365 days of the year
- Receive product inquiries and respond to meeting requests directly
- Improve company online presence through Search Engine Optimisation