Chickpeas poised to be top ingredient for 2021

11 Jan 2021

Plant-based foods are continuing to top the list of trends in the food and beverage space with chickpeas, global flavors, meat alternatives, non-allergen foods and organic products set to be top priorities for consumers in 2021, according to EHL Ingredients, a UK-based firm.

For several years, research has shown that plant-based foods are on the rise, and this trend prediction is in line with the growing industry focused on these vegan alternatives. Last year, Innova Market Insights ranked plant-based foods as the No. 2 trend for 2020; it was also the No. 2 trend the year before.

Chickpeas poised to be top ingredient for 2021

However, chickpeas have only recently come into the limelight as they have become a staple ingredient not only in meat alternatives but also in products such as pasta, rice and ice cream. In fact, the ingredient has become so well regarded that brands have been able to build empires by featuring this ingredient. Banza, a chickpea-based pasta brand, became the fastest-growing pasta brand in the U.S. for 2019.

Global flavors has also been a recurring theme in product launches in recent years. McCormick released its Flavor Forecast in October that placed international flavors at the top of its up-and-coming trends list for 2021. Although world populations have been limited in physical moment, their appetite for global cuisines has only increased as people cook more frequently at home. Brits have particularly taken to ethnic flavors, according to the report, as they adds variety and healthy alternatives to at-home menus. However, no longer are regional cuisines like Indian or Asian sufficient. Now, consumers are looking for authentic flavors with EHL predicting that flavors such as Zhug (Yemeni), Mimita (Ethiopian) and Bezar (Arab Emirates) will rise in prominence in the coming months.

Allergen-free foods are becoming more important as food allergies become more prevalent. In the United States, One in four Americans, or 85 million people avoid purchasing products with the top nine allergens, spending $19 billion to do so, according to research from Food Allergy Research & Education (FARE). This large amount of spending is only growing; the FARE report found that allergy-friendly food sales are growing at 27% annually. One of the major ingredients that consumers avoid is gluten, which has given rise to a plethora of alternative flours such as buckwheat, coconut, almond, rice, and chickpea flour. Other products that are growing in popularity are dairy-free, nut-free and sulfite-free alternatives to kitchen staples.

Organic goods also made EHL’s list for 2021. The UK ingredients firm reported that demand for organic has increased since the pandemic. Other reports have found similar trends with Organic Produce Network and Category Partners finding in April that organic produce sales surged 22% in March. In the first two months of the year, growth was a TK 1.8%.

Recent years have seen the growth of organic foods moderate as penetration of organic products increases. Nielsen figures from 2016 showed that 82% of U.S. households purchased some organic food. However, demand for healthier products has reversed that trend and put organic foods back on the list of hot commodities despite their tendency to cost mor than conventional options.

Companies can take into account the research done by these firms when developing new products or tweaking their portfolios. However, as consumer trends evolve from year to year, companies should pay attention to how they integrate these trends to ensure that their products have a long shelf life that can endure for years to come.

Related news

DuPont says plant-based demand to surge 200% in Asia

DuPont says plant-based demand to surge 200% in Asia

11 Jan 2021

A new study from DuPont and IPSOS revealed that the consumption of plant-based meat substitutes in key Asia Pacific markets is poised to soar 200% over the next five years as consumer choice continues to be driven by health, taste and sustainability.

Read more 
UK to continue exporting agricultural products to EU

UK to continue exporting agricultural products to EU

8 Jan 2021

Despite the UK officially leaving the European Union, the island nation will still be able to continue exporting meat fish and dairy to the continent. Late last month, the Department for Environment, Food and Rural Affairs (Defra) granted the UK Third ...

Read more 
Gotham Greens expands its local greenhouses with $87M in funding

Gotham Greens expands its local greenhouses with $87M in funding

7 Jan 2021

Indoor greenhouse company Gotham Greens raised $87 million in a Series D round led by Manna Tree, bringing its total funding to $130 million while also doubling its revenue in the past year. Retail volume growth has jumped 80% year over year for the co...

Read more 
Frozen food remains a hot commodity as pandemic endures

Frozen food remains a hot commodity as pandemic endures

6 Jan 2021

Frozen food sales continue to outpace the growth of all food items in the grocery store, according to data from IRI and the International Dairy Deli Bakery Association (IDDBA). Total sales of frozen products rose 17.4% from November 2019 to November 20...

Read more 
Coca-Cola cuts 2,200 jobs and restructures

Coca-Cola cuts 2,200 jobs and restructures

5 Jan 2021

The saying, new year, new you has a whole new meaning for the soda corporation Coca-Cola that is reducing its workforce by 2,200 people in an effort to restructure and respond to ripple effects from the pandemic. Layoffs and buyouts in the U.S. will co...

Read more 
Singapore becomes first country to approve lab-grown meat

Singapore becomes first country to approve lab-grown meat

4 Jan 2021

The Singapore Food Agency, the city state’s regulatory body for food, approved San Francisco startup Eat Just’s cell-based meat chicken product, paving the way for its sale in the country.

Read more 
Plant-based Cure Hydration raises $2.6 million, plans expansion

Plant-based Cure Hydration raises $2.6 million, plans expansion

18 Dec 2020

Functional hydration brand Cure Hydration announced it closed a $2.6 million seed funding round led by led by Lerer Hippeau with additional participation from M3 Ventures, Litani Ventures, Andy Roddick, Nas, Matthew Dellavedova, Philip Krim, co-founder...

Read more 
The Cocoa Barometer report shows few improvements in cocoa industry

The Cocoa Barometer report shows few improvements in cocoa industry

17 Dec 2020

Despite 20 years of rhetoric from companies promising to undertake initiatives that will increase the standard of living for farmers in cocoa-producing countries as well as mitigate the environmental impacts associated with cocoa production in regions ...

Read more 
Chobani coconut yogurt is now Fair Trade certified

Chobani coconut yogurt is now Fair Trade certified

16 Dec 2020

Greek yogurt maker Chobani announced that its coconut yogurt blends are now made with Fair Trade Certified coconuts, saying that it is the first national brand to earn this certification for a coconut blend in the yogurt aisle. The Fair Trade Certified...

Read more 
Danone to cut 2,000 jobs to save $1.2B by 2023

Danone to cut 2,000 jobs to save $1.2B by 2023

15 Dec 2020

Danone will cut up to 2,000 jobs from its 100,000-person workforce, including up to 25% of the positions at its global headquarters in France. The company will undertake these reductions in a restructuring effort to save €1 billion ($1.2 billion) by 20...

Read more