Nestlé Waters has announced that its Sanpellegrino business is to benefit from a €16 million investment in a new Nestlé Vera Naturae mineral water bottling plant in Lazio, located in Castrocielo, Italy.
Nestlé Waters has announced that its Sanpellegrino business is to benefit from a €16 million investment in a new Nestlé Vera Naturae mineral water bottling plant in Lazio, located in Castrocielo, Italy (province of Frosinone).The plant, said the company, is designed to integrate into the local territory thanks to its performance in sustainability and to the commitment to enhance the value of the "Naturae" mineral water source that represents a point of excellence in the Castrocielo area.The plant will bottle Nestlé Vera Naturae mineral water, completing the group's multisourcing project in Italy. With the activation of the new Naturae source in Castrocielo, the company says that Nestlé Vera adds the third vertex to the virtuous triangle that the brand has outlined in Italy. It already has a source in the North in San Giorgio in Bosco, in the province of Padua (Bosco source) and one in the South in Santo Stefano Quisquina, in the province of Agrigento (Santa Rosalia source).This approach makes it possible to enhance the value of local water, the company claims, offering to the local community new possibilities for economic development and sustainable growth. Furthermore, the strategic position of the three sources favours local distribution, helping to decrease road transport and thus environmental impact. The marketing plan for the Castrocielo plant, at operating speed, entails the production of approximately 220 million litres in the first year, with clear margins of growth in the following years."We are particularly proud of this new plant in Lazio," said Stefano Agostini, President and Managing Director of Sanpellegrino. "This investment proves once more the Group strategic interest in the mineral water segment, a real excellence for our Country. Mineral water bottling operations are not de-localizable, which is an important mark in the Italian food tradition and industry DNA."“With the Castrocielo Plant,” Agostini added, "we intend to bring innovation to the segment, both for the production and distribution model we have proposed, and for our commitment to achieving a high level of (environmental) sustainability performance and positive impact on the local area."