Saputo continues investment in Australia

5 Mar 2015

Saputo’s Australian subsidiary Warrnambool has acquired the everyday cheese (EDC) business  of Lion-Dairy & Drinks based in Victoria, Australia. The purchase price was CDN$134.4 million (A$137.5 million). The EDC Business’ operations include cutting and wrapping, distribution, sales and marketing and intellectual property associated with the COON, Cracker Barrel, Mil Lel and Fred Walker brands. The […]

Saputo continues investment in Australia

http://www.dreamstime.com/stock-images-australia-map-flag-image4102094Saputo’s Australian subsidiary Warrnambool has acquired the everyday cheese (EDC) business  of Lion-Dairy & Drinks based in Victoria, Australia. The purchase price was CDN$134.4 million (A$137.5 million).

The EDC Business’ operations include cutting and wrapping, distribution, sales and marketing and intellectual property associated with the COON, Cracker Barrel, Mil Lel and Fred Walker brands. The EDC Business generates annual sales of approximately CDN$156 million (A$160 million) and employs approximately 170 people. The cut and wrap operations of the EDC business are located in a building owned by Warrnambool, which is adjacent to WCB’s cheese manufacturing facility at Allansford.

The transaction will, said Saputo, enable Warrnambool to increase its presence in consumer branded everyday cheese products segment in Australia with strong market positions in this segment, and is consistent with Saputo’s stated strategy to invest in WCB to accelerate its growth in Australia.