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Activ’Inside to unveil 360° innovation platform from ingredients to finish products at booth 3D44, Vitafoods Europe

At this year’s Vitafoods Europe, Activ’Inside is setting a new standard for innovation with a comprehensive 360° expertise model—spanning patented and clinically backed ingredients and formulations, premium blends and ready-to-market delivery forms. Journalists and industry professionals are invited to booth 3D44 to discover how Activ’Inside turns cutting-edge science into high-performance consumer products.

Bordeaux, France – 7 May 2025 – At this year’s Vitafoods Europe, Activ’Inside is setting a new standard for innovation with a comprehensive 360° expertise model—spanning patented and clinically backed ingredients and formulations, premium blends and ready-to-market delivery forms. Journalists and industry professionals are invited to booth 3D44 to discover how Activ’Inside turns cutting-edge science into high-performance consumer products.

A full-spectrum saffron extract recently clinically proven for sleep via the gut-brain axis

At the core of Activ’Inside’s ingredient portfolio is Safr’Inside™, a full-spectrum saffron extract on the market, with the highest concentration of safranal (0.2% U-HPLC). Already recognized for its benefits on emotional balance and stress reduction, Safr’Inside™ now adds sleep improvement to its clinically proven claims.

Two new clinical studies confirm its efficacy:

Study #1 : Validates the effectiveness of Safr’Inside™ for the first time ever, in a sugar-free gummy format, correlating improvements in sleep quality to gut microbiota modulation via the gut–sleep–brain axis.

Study #2 : Demonstrates significant sleep benefits in just 21 days, including improved sleep efficiency, reduced latency, and higher overall satisfaction.

Nutricosmetic leadership: Proven efficacy against hyperpigmentation for all skin types

Belight3™, Activ’Inside’s patented nutricosmetic formulation, offers a powerful oral alternative to traditional topical solutions. The formula of grape seed extract, licorice extract, grape pomace extract, and coated vitamin C and inhibits tyrosinase activity by 85% to reduce melanin production at the source.

Recently Published Clinical Study: Conducted on Caucasian skin (phototypes I–III) during low UV exposure, the study showed a +22% lightening in dark spots and visibly more even complexion—validated by a dermatologist. This latest study builds upon previous clinical research on Asian skin (phototypes 3-4), where Belight3™ demonstrated a remarkable reduction in dark spots compared to placebo.

New Launch: A premium formula against cellulite

Activ’Inside also introduces it’s new premium blend targeting cellulite and microvascular dysfunction, combining:

A patented grape extract rich in monomers and viniferinCoenzyme Q10, a well-established skin-active

Real-World Study Results – Demonstrated Efficacy

Objective outcomes

• 0% of users experienced weight loss
• 88% saw reduced fat mass Subjective outcomes
• 70% noted diminished appearance of orange peel skin83% felt lighter  

Private label & finished products: fast-tracking market access

To meet growing market demand for convenient, on-trend formats, Activ’Inside offers a fast-growing portfolio of private label solutions:

• Gummies for children: Magnesium, immunity support
• Sticks for sports: Electrolytes and joint comfort
• Other trending launches: Slimming apple cider vinegar gummies
• Beauty-on-the-go instant drinks: Safr’Inside™ in a sugar-free and vegan gummy format for sleep (clinically proven)  

Each product is backed by science, formulated with natural actives, and developed to maximize bioavailability, consumer compliance, and market differentiation.

A unique 360° Model: from ingredient to market success

Activ’Inside’s 360° innovation approach delivers unmatched value at every stage of product development:

• Proprietary, clinically validated ingredients and formulas
• Synergistic, ready-to-launch formulations
• On-trend, consumer-friendly delivery systems
• Full-service private label and regulatory support

“We believe innovation must go beyond ingredients,” says Benoit Lemaire, CEO at Activ’Inside. “At booth 3D44, we’re not just showcasing products—we’re showing partners how to accelerate their success, from concept to finished product.”

For media inquiries, please contact: Ines CHEE at [email protected]

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