Sponsored Content
Hilmar Launches PROtelyze™ Extend for Bars
11 Dec 2023Hilmar Cheese Company, Inc., is launching a new product aimed at the Sports and Healthy Living nutrition markets. Hilmar PROtelyze™ Extend is a high-quality hydrolyzed whey protein isolate intended for nutrition bars. It boosts protein content while ensuring a desirable texture throughout shelf life.
Consumers are taking health and wellness into their own hands, with higher protein intakes being a driver of this effort. But all proteins are not created equal. A growing number of better-for-you foods are fueled by whey proteins, which are high-quality, readily digestible proteins derived from milk that consumers appreciate for their ability to provide a power boost. Consumption of these proteins is often through nutrition bars due to their convenience and variety of flavors.
“The challenge with all protein bars is that they harden on the shelf. This is because proteins pick up moisture over time,” said Qiqi Peng, Applications Manager at Hilmar. “This impacts consumer experience, shelf life expectations and overall product economics.” Even among whey proteins, there are differences, especially in bars. Mainstream whey protein concentrates and isolates often produce chewier textures, while milk protein concentrates and isolates tend to develop shorter textures. This is one of the reasons why bar innovators use a combination of dairy proteins to achieve the desired texture and mouthfeel.
Hilmar PROtelyze Extend provides a boost in protein content and keeps the bar soft for a longer period of time than bars without it. And the bland flavor does not affect the bar’s sensory attributes. Formulators may also be able to use less Hilmar PROtelyze Extend, combined with a less expensive WPI to achieve the same results with lower costs.
Companies mentioned
Related news
![Roquette at Fi Europe: Empowering people and planet via plant-based innovation [Interview]](/47/pdcnewsitem/12/35/84/th123584.png)
Roquette at Fi Europe: Empowering people and planet via plant-based innovation [Interview]
26 Jan 2024
Presenting its latest F&B solutions under the banner of ‘Empowering healthier and more sustainable food choices’, Roquette’s appearance at the most recent edition of Fi Europe coincided with the innovative company’s 90th anniversary.
Read more![Emsland at Fi Europe 2023: Leading the field in sustainability and future-proofed food [Interview]](/47/pdcnewsitem/12/35/83/th123583.png)
Emsland at Fi Europe 2023: Leading the field in sustainability and future-proofed food [Interview]
26 Jan 2024
Germany-headquartered Emsland is a vegetable protein and fibre pioneer responding in earnest to the food sector’s sustainability challenge, while supporting its customers to develop plant-based, clean label and nutritionally enhanced products through “...
Read more
Stand out from the shelf and put Health First with Prebiotic Chicory Root Fibres
22 Jan 2024
If you are looking to differentiate from all other products on the market, then innovating with proven prebiotics should be your next New Product Development. When it comes to food and drink choices, consumers often take into consideration a manif...
Read more
SYNBALANCE ANNOUNCES ITS FIRST CAPSULE COLLECTION FOR INCLUSING HEALTH
20 Dec 2023
SynBalance, the biotics-oriented company, focused on delivering highly scientifically evidenced probiotic solutions, is proud to present THE ART OF WELL-BEING capsule collection.
Read more
Bioriginal expands the business in The Netherlands and Japan
13 Dec 2023
Bioriginal Food & Science Corp has completed two significant acquisitions that will expand the company’s global footprint in the EU and Asia.
Read more
Bioriginal expands in Germany acquiring plant-based oil products company
13 Dec 2023
Bioriginal has expanded into Germany with the acquisition of Pflanzenölmühle Kroppenstedt GmbH operating as Kroppenstedter Ölmühle, a century-old, family-owned mill that specializes in the pressing of plant-based oil products from c...
Read more
Bioriginal Acquires Softgel Co. To Expand Nutrition Products
13 Dec 2023
Bioriginal has expanded further into the United States with the acquisition of all the operating assets of Softgel Co. ("Softgel"), including a state-of-the-art softgel, squeeze tube and tincture manufacturing facility that specializes in enc...
Read more
ACT Expands Global Presence: New Sales Office in Spain in Febuary 2024
13 Dec 2023
ACT proudly announces the inauguration of a new sales office in Spain as of 1st of February 2024. This strategic expansion marks a significant milestone in the company's global growth initiative, aiming to strengthen its foothold in the European ma...
Read more
Bunge’s Beleaf™ PlantBetter: Elevating Plant-Based Alternatives to Match Dairy Butter - A breakthrough for taste, texture, and versatility on par with dairy butter
12 Dec 2023
Zaandam, The Netherlands, 20 November 2023 – Bunge, a global leader in food and agribusiness, introduces Beleaf™ PlantBetter, a ground-breaking plant-based alternative crafted to satisfy the growing demand for superior-tasting and environme...
Read more
ofi's Carbon Scenario Planner wins prestigious Food Ingredients Europe Award
12 Dec 2023
ofi’s Carbon Scenario Planner (CSP), a new digital tool developed to help food and beverage manufacturers model the impact of different scenarios for reducing greenhouse gas emissions has won the 2023 Sustainability Innovation Award at Food Ingre...
Read more