About

Company description

Saanroo, formerly Gencor, is a global leader in science-based wellness ingredients, built on proof rather than promises. With over 25 years of experience, the company combines ancient botanical wisdom with rigorous modern clinical research to create safe, effective, and sustainable ingredient and delivery solutions.

Committed to scientific integrity, Saanroo publishes all study results and maintains uncompromising quality standards from sourcing to finished ingredient development. Prioritizing transparency, innovation, and measurable impact, Saanroo partners with brands worldwide to deliver clinically validated ingredients across four pillars: longevity, women’s health, men’s health, and delivery technologies. Partnering with like-minded, science-first companies is essential to our global success.

Built on trust and driven by evidence, Saanroo’s mission is straightforward and meaningful: to assist people in living longer, healthier lives with Wellness Proven.

Quick facts

Sales markets	Africa; Asia; Australia; Central/South America; North America; Western Europe
Primary business activity	Raw Material Supplier
Affiliated categories:	Astaxanthin |CoQ10 |Curcumin More

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