Sponsored Content

Innovative Solutions for Clean Label Product Development with High-Strength Crystal Colors

Today’s consumers continue to seek out products that meet their health and wellness goals, including those with clean and clear labels. California Natural Color provides innovative color solutions designed to meet this growing demand for the food, beverage, and nutraceutical industries.

Derived from fruits, vegetables, and other natural sources, we make highly stable colors in a unique crystal delivery format using proprietary technology. Our innovative crystal colors, including the latest addition to our portfolio Real Green ST, boast an exceptionally high color concentration compared to liquid or spray dried alternatives in the market. Because our crystals do not require refrigeration, manufacturers can save on storage and transportation costs while enhancing sustainability efforts by reducing energy consumption throughout the supply chain. The ease of handling, solubility, color strength, and stability make our crystal colors an ideal alternative to traditional coloring methods.

With today’s discerning consumers, natural colors can play an important factor in purchasing decisions. Coloring food products with fruits and vegetables not only aligns with today’s health-conscious consumers, but also helps brands differentiate themselves in a competitive market. Our customer-focused solutions will help brands develop innovative new products that meet regulatory requirements and consumer needs.

To learn more, please visit us at Fi Europe 2024 in Frankfurt, stand 3.1K30.

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