Arla: "toddler products an opportunity"

28 Jul 2016

Products formulated for toddlers with nutrition-rich dairy ingredients represent a major untapped opportunity for food and beverage brands, according to Arla Food Ingredients.

Arla: toddler products an opportunity

Products formulated for toddlers with nutrition-rich dairy ingredients represent a major untapped opportunity for food and beverage brands, according to Arla Food Ingredients.

The popularity of dairy ingredients such as whey continues to rise in the mainstream food market, and they are already well established as key ingredients in the tightly regulated infant formula sector, the company notes. However, it says, they remain under-used in products aimed at children in the 1-3 years age bracket – a crucial period in every child’s development.

According to Euromonitor, the global toddler food and beverage market was worth US$34 billion in 2015, making it significantly bigger than the $24.7bn infant formula market. Sales of toddler products are forecast to post a compound annual growth rate of 11.4% between now and 2018 to reach $47bn, indicating the enormous potential this market offers.

“As they transition from babies to toddlers, young children enter a new phase in which they leave behind their exclusively milk-based diet,” said Anne Staudt Kvistgaard, Senior Manager for Pediatric at Arla Foods Ingredients. “They begin to eat a more varied selection of food and drink and develop their own preferences. In addition, due to their limited stomach capacity and high activity levels, toddlers will often get hungry, and naturally they will crave the most tempting foods.”

“All of this means it’s very important that parents make certain their child’s needs are met to support proper growth. The toddler years are a crucial period during which it’s important to ensure children receive the right nutrients and develop healthy eating habits.”

Dairy ingredients offer the perfect solution for toddler-specific products such as snack bars, squeezable pouches, yoghurts, fruit drinks, milky drinks and toddler formulas, according to Arla. Rich in essential amino acids and minerals, they are filling and gentle on the stomach, it says, pointing out that, in addition, they are healthy, natural and completely safe, all of which are priorities for parents of young children. They also have a pleasant milky flavour that is ideal for young taste buds.

As part of its new Goodness of Dairy campaign, Arla Foods Ingredients says it is ready to offer a range of dairy ingredient solutions containing high quality proteins and minerals from milk that will enable manufacturers to create delicious and nutritious products that parents will want to buy and toddlers will want to eat:

+ Lacprodan whey proteins – packed with the essential amino acids required to support development and growth

+ Lacprodan ALPHA-10 – offering all the benefits of Lacprodan proteins while also supporting a healthy gut flora, protecting against intestinal infections and reducing gastrointestinal events

+ Capolac – an ingredient solution with >24% milk calcium to support the development of teeth and bones

+ Lacprodan PL-20 – a milk protein concentrate rich in phospholipids and gangliosides, a nutritious combination that supports brain development

“A child’s diet during the sensitive toddler years is a key determinant of their health both in the short and long term,” said Staudt Kvistgaard. “Even though they are leaving behind their milk-based diet, proteins and minerals from milk should continue to form the bedrock of their diet to ensure they get a healthy start in life. For food and beverage companies, this offers an excellent opportunity to create products that are perfectly balanced for a toddler’s specific needs, and which will appeal to parents keen to ensure the best possible diet for their children.”

Related tags

Dairy

Related news

Mars, Danone, Nestlé, Unilever create alliance

Mars, Danone, Nestlé, Unilever create alliance

19 Jul 2018

Four of America's largest food companies have launched the Sustainable Food Policy Alliance, a new organisation focused on driving progress in public policies that shape what people eat and how it impacts their health, communities, and the planet.

Read more 
Innova: plant-based products grow 62%

Innova: plant-based products grow 62%

16 Jul 2018

Plant-based innovation is flourishing, while growing consumer interest in health, sustainability and ethics is driving plant-derived ingredients and products into high popularity, according to Innova Market Insights.

Read more 
Cargill introduces carrageenan extract for dairy desserts

Cargill introduces carrageenan extract for dairy desserts

13 Jul 2018

Dairy manufacturers can now achieve premium texture, according to Cargill, using a cost-efficient and sustainably sourced ingredient for creamy dairy desserts - Satiagel Seabrid.

Read more 
FAO reports first fall of commodity prices in 2018

FAO reports first fall of commodity prices in 2018

11 Jul 2018

International agricultural food commodity prices fell in June for the first time in 2018, as trade tensions affected markets even with global production prospects down.

Read more 
Chr. Hansen reports 9% organic growth

Chr. Hansen reports 9% organic growth

6 Jul 2018

Chr. Hansen has reported “solid” organic revenue growth of 9% in the first nine months of 2017/18 (3% reported growth due to adverse currency impacts).

Read more 
EFSA renews agreement with JRC

EFSA renews agreement with JRC

4 Jul 2018

The European Commission’s Joint Research Centre (JRC) and EFSA have renewed their commitment to work together in a variety of scientific and technical areas.

Read more 
Chr. Hansen upgrades R&D facility

Chr. Hansen upgrades R&D facility

3 Jul 2018

Chr. Hansen Natural Colors has upgraded its main R&D facility and Global Expertise Center to stay ahead of consumers’ increasing demands for natural, yet innovative food and beverage products.

Read more 
IFBA releases Ten-Year Progress Report

IFBA releases Ten-Year Progress Report

29 Jun 2018

The International Food and Beverage Alliance (IFBA) has released its Ten-Year Progress Report, which details its member companies' cumulative progress.

Read more 
TIC Gums announces organic tara gum

TIC Gums announces organic tara gum

25 Jun 2018

TIC Gums has announced that it now offers organic tara gum, TICOrganic Tara Gum HV, as another tool in its portfolio of hydrocolloids.

Read more 
Cargill invests €12m in Belgian chocolate production

Cargill invests €12m in Belgian chocolate production

22 Jun 2018

With what the company sees as the rapid rise in consumer demand for premium, high quality Belgian chocolate, Cargill has invested in a new liquid chocolate production line in its Mouscron production facility in Belgium.

Read more