Asia’s most popular vegan pork is now available in U.S. retail16 Aug 2021
In April, the Hong Kong phenomenon OmniFoods came onto U.S. shores with three styles of its vegan pork that it made available in limited locations on the West Coast. Then in August, the brand, which is the food tech arm of Green Monday, announced that it debuted its products in U.S. retail at 200 Whole Foods stores in 16 states across the country.
Since August 5, the company has been selling its 100% vegan OmniPork Ground and OmniPork Strips in the fresh food aisle of Whole Foods Markets in California, Florida, New Jersey, Oregon, Pennsylvania, and Washington.
“In our space, everyone knows the stamp of approval from Whole Foods and their customer base carries extra meaning and clout. It is even more special given we are based in Asia! We fully expect this enormous milestone will further accelerate our momentum to be omnipresent in the U.S. and globally,” OmniFoods founder and CEO David Yeung told industry publication Green Queen.
Expansion is one of the key focuses for this Asian powerhouse of meat alternatives. Already, the company’s products are available in 20 markets around the world, including the UK, Malaysia, Thailand, Singapore, and mainland China. Alongside its geographical expansion, the company has seen a sharp rise in its sales, reporting a 120% increase in retail sales between 2019 and 2020.
In addition to its availability in U.S. retail, OmniFood’s products are also used at 25 different U.S. restaurants, from California to the Midwest, where it is used in a wide variety of dishes thanks to the product’s versatility. According to the food tech startup, its products can be steamed, grilled, deep-fried, stuffed, or crumbled into everything from tacos to pasta sauce to burgers and sandwiches, and, of course, a wide menu of Asian pork dishes.
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