Catered foodservice meals in the UK to have 20% less meat

24 Apr 2020

Public sector caterers serving schools, universities, hospitals and care homes have pledged to reduce the amount of meat served on their menus by 20%. There is simultaneously a focus on reducing overall red meat offerings.

In response to a study earlier this year from the UK’s official climate change advisors that recommend people cut their consumption of beef, lamb and dairy products they eat by a fifth to combat climate change, caterers have committed to doing just that. This voluntary effort was spurred by public sector catering group PSC100 with the launch of the #20percentlessmeat campaign in the April issue of the trade magazine Public Sector Catering.

Catered foodservice meals in the UK to have 20% less meat

A reduction of meat consumption at this scale will remove 9m kg of meat from plates and 200,000 metric tonnes of carbon (the equivalent of 400,000 cars) from the atmosphere every year. For farmers, it means a reduction in demand for animal protein - 45,000 cows or 16 million chickens to be exact.

Farmers expressed fury at this initiative. The Daily Mail reported that British farmers were aghast at the commitment from the public sector, and Richard Findlay, Livestock Board Chairman of the National Farmers Union, stated the effort to reduce meat consumption and improve the environment was 'wholly inaccurate' and 'frankly ridiculous.'

However, multiple studies have shown that reducing the consumption of animal protein will have beneficial effects on the environment. Research from IDTechEX, the EAT-Lancet Commission, GRAIN, and the Institute for Agriculture and Trade Policy, among others, have repeatedly shown that greenhouse gasses and animal husbandry are linked and are having a detrimental effect on the environment.

Although launched as an independent effort, the Hospital Caterers Association (HCA), The National Association of Care Catering (NACC), the Local Authority Caterers Association (LACA) and the university caterers association TUCO have all joined the push to reduce meat consumption in the meals they provide. The movement has also gained external support from groups, including ProVeg International which aims to reduce the global consumption of animals by 50% by 2040.

As a quarter of the UK population consumes meals prepared by institutional caterers, such a large reduction will undoubtedly have an influence on the country’s eating habits.

Related categories

Related news

Dairy free segment gets a banana milk

Dairy free segment gets a banana milk

4 Aug 2020

The non-dairy category has exploded in recent years from a category dominated by soy milk to a market with milks made from nuts, grains and plant-based protein sources. Now, the category has a banana milk.

Read more 
Two plant-based investment arms are created and invest in ice cream

Two plant-based investment arms are created and invest in ice cream

28 Jul 2020

Two plant-based startups have migrated into the ranks of venture capitalists. Perfect Day recently created The Urgent Company in order to develop CPG products from its animal-free dairy proteins, and Jason Karp, the co-founder of Hu snacks started Huma...

Read more 
Pasture-raised egg producer Vital Farms files for IPO

Pasture-raised egg producer Vital Farms files for IPO

22 Jul 2020

Pasture-raised egg company Vital Farms filed with the U.S. Securities and Exchange Commission (SEC) to raise up to $100 million in an initial public offering. The company plans to use the symbol VITL on the NASDAQ New York stock exchange.

Read more 
Danone rejects claim that its infant formulas contain toxic substances

Danone rejects claim that its infant formulas contain toxic substances

15 Jul 2020

After industry watchdog group Foodwatch released a report last October that aromatic mineral oils (MOAH) were found in 16 infant formula brands, including Danone’s Gallia Galliagest Lactose-free Growing-up product, the French manufacturing giant recent...

Read more 
Follow your Heart releases dairy-free feta

Follow your Heart releases dairy-free feta

13 Jul 2020

This month, Follow Your Heart released its Dairy-Free Feta Crumbles Cheese Alternative, the first dairy-free feta cheese option to arrive on grocery store shelves in the United States.

Read more 
La Colombe Coffee Roasters introduces draft chocolate milk

La Colombe Coffee Roasters introduces draft chocolate milk

12 Jun 2020

The company known for portable cans of ready-to-drink coffee has entered a new segment: chocolate milk. Made with lactose-free milk, the draft version of a childhood favorite is crafted with real cocoa and then infused with nitrous oxide to imbue that ...

Read more 
Exploring different approaches to lactose-free dairy

Exploring different approaches to lactose-free dairy

17 May 2020

Demand for lactose-free dairy is on the rise around the world, and manufacturers have several options available to them to tap into this growing trend.

Read more 
Perfect Day’s animal-free dairy protein earns Generally Recognized as Safe (GRAS) status

Perfect Day’s animal-free dairy protein earns Generally Recognized as Safe (GRAS) status

13 May 2020

The U.S. Food and Drug Administration (FDA) issued a “no objections” letter for the animal-free dairy company Perfect Day’s β-lactoglobulin protein. The letter certifies that the protein has attained Generally Recognized as Safe (GRAS) status.

Read more 
Plant-Based butter: the new star in the dairy aisle

Plant-Based butter: the new star in the dairy aisle

8 May 2020

First, there was meat, then there was milk. Now, butter is shaping up to be the new darling of the plant-based offerings as consumers look toward more sustainable alternatives for their diets.

Read more 
Hochdorf reports year of transformation

Hochdorf reports "year of transformation"

26 Mar 2020

2019 was a year of transformation for the Hochdorf Group, it says, caused in particular by acquisitions in recent years that did not develop as hoped.

Read more