News
Catered foodservice meals in the UK to have 20% less meat
24 Apr 2020Public sector caterers serving schools, universities, hospitals and care homes have pledged to reduce the amount of meat served on their menus by 20%. There is simultaneously a focus on reducing overall red meat offerings.
In response to a study earlier this year from the UK’s official climate change advisors that recommend people cut their consumption of beef, lamb and dairy products they eat by a fifth to combat climate change, caterers have committed to doing just that. This voluntary effort was spurred by public sector catering group PSC100 with the launch of the #20percentlessmeat campaign in the April issue of the trade magazine Public Sector Catering.

A reduction of meat consumption at this scale will remove 9m kg of meat from plates and 200,000 metric tonnes of carbon (the equivalent of 400,000 cars) from the atmosphere every year. For farmers, it means a reduction in demand for animal protein - 45,000 cows or 16 million chickens to be exact.
Farmers expressed fury at this initiative. The Daily Mail reported that British farmers were aghast at the commitment from the public sector, and Richard Findlay, Livestock Board Chairman of the National Farmers Union, stated the effort to reduce meat consumption and improve the environment was 'wholly inaccurate' and 'frankly ridiculous.'
However, multiple studies have shown that reducing the consumption of animal protein will have beneficial effects on the environment. Research from IDTechEX, the EAT-Lancet Commission, GRAIN, and the Institute for Agriculture and Trade Policy, among others, have repeatedly shown that greenhouse gasses and animal husbandry are linked and are having a detrimental effect on the environment.
Although launched as an independent effort, the Hospital Caterers Association (HCA), The National Association of Care Catering (NACC), the Local Authority Caterers Association (LACA) and the university caterers association TUCO have all joined the push to reduce meat consumption in the meals they provide. The movement has also gained external support from groups, including ProVeg International which aims to reduce the global consumption of animals by 50% by 2040.
As a quarter of the UK population consumes meals prepared by institutional caterers, such a large reduction will undoubtedly have an influence on the country’s eating habits.
Related news

Advocacy groups condemn EU Commission for backpedalling on animal rights
3 Oct 2023
Amid rumours that the EU may abandon its plans to improve animal welfare in farming and end the use of cages, many stakeholders have condemned this possibility and urged the EU to reconsider.
Read more
Meurens Natural: Pioneering the Way in Oat-Based Nutrition
12 Sep 2023
Meurens Natural, a European trailblazer in the organic sector for more than 30 years and expert in hydrolyzed oat syrups, powders, and proteins.
Read more
Premium dairy launches defy cost-of-living crisis
6 Sep 2023
From Häagen-Dazs’ Cultured Crème yoghurt to Boursin’s black truffle and sea salt cream cheese, some recent premium dairy product launches suggest there is still appetite for gourmet products despite the cost-of-living crisis.
Read more
Microwave-safe plastic releases billions of toxic particles into food
24 Aug 2023
Plastic packaging that is labelled as ‘microwave safe’ releases billions of micro- and nano-plastic particles into baby food after being microwaved – and these particles are toxic to human kidney cells, according to a recent study. What does this mean ...
Read more
One-fifth of Brazilian whey protein products mislabelled
12 Jul 2023
One fifth of whey protein products sold in Brazil are mislabelled, according to one small survey, as the Latin American trade association ALANUR calls on authorities to act against brands that inappropriately advertise the nutritional attributes of the...
Read more
Peruvian healthy brand keeps prices low with artificial intelligence
12 May 2023
Nutri Co uses artificial intelligence (AI) to reduce product formulation time, allowing it to offer healthy products with local ingredients at a low cost, serving the price-sensitive Peruvian market.
Read more
High-sugar Bournvita in the spotlight over misleading health claims
9 May 2023
Mondelēz-owned chocolate drink brand Bournvita has become embroiled in a legal spat with an Indian social media influencer who questioned the purported healthiness of the high-sugar product.
Read more
Israel approves Remilk’s animal-free dairy
8 May 2023
The Israeli Ministry of Health has approved precision fermentation startup Remilk’s animal-free dairy whey protein, meaning its ingredients can now be marketed and sold in Israel.
Read more
Strategic priorities: US dairy executives focus on growth, resilience, and sustainability in 2023
19 Apr 2023
In the face of current economic and geopolitical volatility, growth, resilience, and sustainability are the top three strategic priorities for US dairy leaders in 2023, according to a market report by US management consultancy McKinsey.
Read more
Food production needs climate-conscious overhaul
18 Apr 2023
As climate change threatens global food security, urgent action is required to protect food production and secure future supply, say scientists – but is industry ready to act?
Read more