SRG identifies natural/organic trends

31 May 2016

Sterling-Rice Group has identified what it says are the top nine natural and organic food trends that illustrate consumers' continued commitment to making natural and organic products a central part of daily life.

SRG identifies natural/organic trends

Sterling-Rice Group (SRG) has identified what it says are the top nine natural and organic food trends that illustrate consumers' continued commitment to making natural and organic products a central part of daily life. The firm has done extensive work in consumer insights, health and wellness, and all things culinary around the world.

As consumers continue to seek food options with maximum nutrition as well as an authentic connection with the food they eat, SRG believes that we should look for thefollowing trends to inspire menus and mainstream packaged goods in coming months:

+ Shape-Shifting Jackfruit: Boasting plenty of fibre and a meaty texture, this fruit is the meat alternative du jour. Look for it prepared in savoury sauces for tacos, sandwiches, and wraps.

+ Must. Have. Avo.: Taking the avocado craze to the next level, the green fruit-obsessed don't have to wait for ripening and can now get their avocado toast fix on the go with convenient formats like portable dips, mini meals, and salad dressings.

+ Purple Potato Blues: Boost your spirits and your antioxidants with heirloom purple potatoes and Peruvian purple maize. Showing up in products from breakfast cereal to crunchy chips, these purple beauties are taking the aisles in a colorful direction.

+ Meal Cups 24/7: The cup of ramen grows up. With a new look and contemporary flavours, today's meal cups are packing a nutritional punch and catering to our need for instant and wholesome mini meals – day or night.

+ Better Baking: As demand for delicious products made with better ingredients rises, consumers will see a slew of new baking products lining the shelves such as organic, natural, non-GMO, and Fair Trade Certified cake mixes, frostings, and food colourings.

+ Fomenting Ferment: This year, consumer interest in fermented, probiotic-rich foods expands beyond yogurt and kombucha. Now food companies are making it easier for consumers to add more cultured products with easy-to-use starter kits and new flavour profiles.

+ The Secret Side of Chickpeas: Think you know chickpeas? Think again. Packed with protein, these fresh and vibrantly green chickpeas are the base of new convenience meals and hummus dips and even vegan mayo.

+ A New Chew: In 2016, snacking will offer consumers a unique and exciting textural experience. From sun-ripened olives coated in crunch to toothsome and moist lupini beans, look for more snack options with a brand-new bite and sophisticated flavours.

+ Wrapping Against the Grain: No grain? No problem. With a new crop of tasty and flexible grain-free wraps made from almonds, coconuts, cassava, and even vegetables popping up for grain avoiders and allergy sufferers, it's a wrap.

Related tags

Natural

Related news

Clean label comes ahead of brand

Clean label comes ahead of brand

17 Oct 2018

Consumers are now more interested in clean label ingredients instead of product descriptions or the brand name itself, when shopping for new foods and drinks, according to a new global survey – highlighting the ongoing importance of clean label product...

Read more 
A sticky issue: delivering superior product stability in sugar confectionery

A sticky issue: delivering superior product stability in sugar confectionery

17 Oct 2018

In today’s competitive confectionery market, manufacturers are challenged to deliver new, exciting flavors that maintain stability. Ardie Lankveld, market manager at Corbion, shares factors for success

Read more 
Is algae oil about to go mainstream?

Is algae oil about to go mainstream?

11 Oct 2018

Algae oil boasts some impressive nutritional, environmental and functional benefits – and several companies appear to be on the verge of broadening its use. The question remains, will food manufacturers (and consumers) buy it?

Read more 
Creating better texture in dairy alternatives

Creating better texture in dairy alternatives

26 Sep 2018

The market for dairy alternatives continues to rise, but creating appealing, creamy textures that mimic traditional yoghurt or cheese can be a major stumbling block. For suppliers, this challenge has become fertile ground for innovation.

Read more 
Sustainable food is big business

Sustainable food is big business

26 Sep 2018

Sustainability in the food industry has become much more than a buzzword, as companies increasingly realise that it is vital to their long term profitability.

Read more 
Healthy aging: Spotlight on ingredients for joint health

Healthy aging: Spotlight on ingredients for joint health

19 Sep 2018

Glucosamine and chondroitin are commonly used ingredients for healthy joints, but with increased focus on improved mobility as the population ages, other innovative ingredients are gaining ground.

Read more 
Natural health trend boosts demand for botanical flavours

Natural health trend boosts demand for botanical flavours

19 Sep 2018

Herbs, spices and extracts are gaining in popularity as consumers look for natural, recognisable flavours in their foods and drinks.

Read more 
Artisanal trend fuels ingredient innovation

Artisanal trend fuels ingredient innovation

13 Sep 2018

Craft and artisanal food and drink launches have seen a global CAGR of 28% over the past five years, according to Innova Market Insights, and suppliers are responding with investment in authentic, clean label ingredients.

Read more 
Givaudan inches closer to Naturex acquisition

Givaudan inches closer to Naturex acquisition

10 Sep 2018

Givaudan now holds 9,436,645 of Naturex shares, representing 98.06% of the capital, based on the total number of shares as of 5 September 2018.

Read more 
PepsiCo launches Nutrition Greenhouse accelerator program

PepsiCo launches Nutrition Greenhouse accelerator program

10 Sep 2018

PepsiCo has announced the launch of its Nutrition Greenhouse accelerator program in North America, an innovation initiative designed to discover and support emerging brands in the food and beverage sector.

Read more