[email protected]é to launch

30 May 2016

Nestlé is to build new partnerships with startups by launching a new global open innovation platform called [email protected]é which will expand Nestlé’s on-going activities in working with startups

Henri@Nestlé to launch

Nestlé is to build new partnerships with startups by launching a new global open innovation platform called [email protected]é.

The platform will expand Nestlé’s on-going activities in working with startups by building on the Silicon Valley Innovation Outpost, launched in 2013. It will help create a more effective approach to innovation, working with technology partners and early stage entrepreneurs. [email protected]é will provide an online mechanism for startups to partner with Nestlé and gain access to its geographic reach and extensive brand portfolio, the company said.

Startups can submit ideas to the site, which will provide an ongoing series of business challenges on themes from digital services and sustainability to creative content and product innovation among others.

Successful applicants will receive funding and the chance to partner, pilot and scale up their solution with Nestlé.

[email protected]é is due to launch at the end of June.

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