sponsored content

Launching new Valio online trading platform for industrial customers

4 Oct 2019

We are happy to announce the launch of Valio online sales platform. It fulfills our customers’ expectations for an easy and fast way to trade. Starting Tuesday, October 1st, first customers will get to purchase Valio ingredients digitally via the Nui platform, the online marketplace for global business.

New technology is changing the way business gets done all over world. Global commodity markets are also changing. Buyers and sellers are looking for new opportunities and faster, more transparent and flexible ways of trading, done effectively 24/7. This online platform offers a quick and easy way for customers to purchase Valio basic ingredients.

Launching new Valio online trading platform for industrial customers

We believe in online sales

"We see the big potential of global commodity trading like tenders, offers, and bids done digitally at speed, one-to-one and cost-effectively. The platform simplifies the sales process between the seller and the buyer in the industrial commodity trading sector. That is something our customers have been asking for and we are happy to serve them with a new solution", explains Ari Ahonen, Sales Director, International Food Solutions Sales.

"E-commerce is accessible everywhere, which makes it a very easy and fast way to trade. Cost effectiveness also attracts both sellers and buyers to e-commerce. E-commerce management takes less effort, making it far more cost-effective than traditional commerce. From the customers' point of view, the additional benefits of e-commerce are easy product searches and availability, as well as price transparency", continues Ari Ahonen.

The digital future of B2B sales

The digital transformation of B2B sales is in its early days and there is a lot of untapped potential. Digital sales demands a new mindset from all partners.

"We are happy to have a company like Valio onboard. Our Nui digital trading platform and online marketplace fits companies that want to be at the forefront for tomorrow’s trading world. It offers companies an integrated, branded platform that provides full control of what is traded, when, and with whom", says Jeppe Joeker, Business Development Manager, Nui.

If you are interested to hear more, please don’t hesitate to contact Valio sales at
[email protected]

Companies mentioned

Related tags

Innovation and R&D

Related news

Securing sweetness in bakery, without the sweetener effect

Securing sweetness in bakery, without the sweetener effect

13 Apr 2026

EFSA has confirmed sucralose cannot be used in most bakery applications. So, which sweeteners can manufacturers of healthy indulgent baked goods use?

Read more 
Princes Group introduces 5% price increase due to Iran war

Princes Group introduces 5% price increase due to Iran war

10 Apr 2026

UK company Princes Group has set a minimum 5% price increase on its products, making it the one of first major suppliers to openly raise prices due to the Iran war.

Read more 
Finalists of the Vitafoods Europe Innovation Awards 2026 announced

Finalists of the Vitafoods Europe Innovation Awards 2026 announced

7 Apr 2026

Who made it to the shortlist of the Vitafoods Europe Innovation Awards 2026? Read about the innovative companies that are redefining the nutraceutical industry.

Read more 
Rising automation requires clear risk management strategy

Rising automation requires clear risk management strategy

6 Apr 2026

Automation is helping manufacturers reduce bottlenecks but it also comes with risks. Successful brands will have clear risk management strategies.

Read more 
Puratos to acquire Dawn Foods

Puratos to acquire Dawn Foods

3 Apr 2026

Belgian bakery, patisserie, and chocolate supplier Puratos is to acquire US-headquartered cookie and muffin-maker Dawn Foods.

Read more 
Could the Strait of Hormuz supply shock boost regenerative farming?

Could the Strait of Hormuz supply shock boost regenerative farming?

31 Mar 2026

The Iran war has exposed the frailties of a fossil fuel-dependent food system. Could regenerative agriculture benefit from soaring fertiliser prices?

Read more 
Closing the hygiene gap in cold-chain environments

Closing the hygiene gap in cold-chain environments

30 Mar 2026

Maintaining hygiene while meeting health and safety requirements between cleans is vital yet challenging for food operators, requiring a holistic approach.

Read more 
General Mills CEO: We are 'innovating on how we innovate' through AI

General Mills CEO: We are 'innovating on how we innovate' through AI

27 Mar 2026

Artificial intelligence (AI) tools are adding speed, depth and innovative angles to several areas of business at General Mills and will prove invaluable in enhancing brand traction globally, its CEO says.

Read more 
Oatly loses legal battle over ‘Post milk generation’ claim

Oatly loses legal battle over ‘Post milk generation’ claim

26 Mar 2026

Oatly has lost a long legal battle with the UK dairy industry and cannot use the term “Post milk generation” in its marketing.

Read more 
Scouting out supplement innovation in 2026: Longevity, women’s health, and more

Scouting out supplement innovation in 2026: Longevity, women’s health, and more

24 Mar 2026

Longevity is dominating supplement innovation in Europe, with the inclusion of NAD+ a top strategy for 2026, according to a Mintel report.

Read more