Ingredients Categories

News

Nordic countries need tougher food waste reporting, new research finds

26 Nov 2024

The Nordic Council of Ministers has released a report recommending how the region can tackle its food waste problem to achieve reduction targets.

Nordic countries need tougher food waste reporting, new research finds
© AdobeStock/ArieStudio

Following findings from Karlstad University, the new report by the official body for intergovernmental cooperation in the Nordic Region, the Nordic Council of Ministers, says the region needs to take more action to achieve its food waste reduction targets.

The report comes after the United Nations (UN) published its food waste reporting index in March 2024. The index states that to achieve food waste reduction and the UN’s Sustainable Development Goals (SDG) 12.3, it is vital to understand the level of food waste and, therefore, adopt accurate measures to enable the globe to reach its 2030 target. “Today, it is far too easy to waste food,” Helén Williams, associate professor of environmental and energy systems at Karlstad University, one of the lead researchers behind the report, told Ingredients Network.

With the goal to halve global food waste by 2030, the Nordic region fails to decrease waste at the rate needed to reach this target. Relying on voluntary efforts is no longer enough, the researchers behind the report state, prompting them to make several recommendations on how the region can tackle its food waste problem.

The report’s recommendations centre on restricting the focus on promotions in retail and instead highlighting packaging and its role in lowering food waste. The researchers also advise exploring current labelling regulations and practices as well as encouraging consumers to measure their food waste.

Additional policy measures to reduce food waste revolve around increasing Nordic cooperation and setting up a Nordic collaborative body to decrease food waste, grow systemic measurements and follow-ups, and create more precise requirements for data-sharing and reporting on food waste.

Food waste reduction in the Nordic region

The landscape of food wate is diverse, and some counties have done more in certain areas than others, the research finds. “The responsible government agencies are doing what they are authorised to do, but the political leadership and demands of the responsible governments lack precision and resources,” said Williams.

There are many initiatives for reducing food waste among different actors, such as restaurants and public meals. “But they are not evaluated well enough for efficiency and effects over time,” Williams added.

Efficiency is lacking, resulting in limited information on how the change in food waste is achieved per resource invested. Change can be measured in several ways, such as by the amount of reduced food loss waste (FLW), changed attitudes, reduced environmental impact and social effects, or by evaluating a specific goal attached to the measure. Invested resources can be economic investments in time, technical equipment and the environmental impact of such investments.

Likewise, effects over time, which have also received insufficient attention, relate to how a measure can be limited. For example, informing students about the environmental consequences of FLW can lead to reduced waste. With time, the effects fade, and new students who have yet to receive the information start school. Similarly, staff training efforts can decrease over time and with a high staff turnover, this can limit the reach of education and guidance.

Several drivers are behind the current state of the FLW landscape. A high belief in voluntary agreements is a notable example. “But as long as the supply chain earns money when users such as restaurants and households waste food, the voluntary agreements are not enough,” said Williams. “Many people do not understand the value of food, which means the value of the resources and emissions used in production,” added Williams.

Significant shifts ahead

Karlstad University, which wrote the Nordic Council of Ministers’ report, has suggested several recommendations for making an active difference in FLW and pushing the needle to create a more sustainable food sector.

“The report focuses on activities late in the supply chain because the accumulated environmental impact is higher there,” Williams said. “Today, almost 10% of the global warming emissions come from the food we waste,” Williams added. Therefore, the first four recommendations are directed toward food waste in retail and households.

Firstly, the report advises limiting promotions in retail stores. “Retailers are experts at getting us consumers to buy more than we intended, and once we get home with an excess of food, it is easy for some of it to go to waste,” Williams said.

Next, reviewing labelling regulations and practices is crucial to lower FLW. “Best before” is perceived by many as an indicator that the food cannot be eaten after this date. “A perception reinforced by the fact that retailers do not sell products after the “best before” date has passed,” Williams said. The researchers suggest that retailers significantly reduce the price of products when the “best before” date has passed instead of throwing them away, preferably in combination with information about what “best before” actually means.

Leaders need to also highlight the role of packaging in reducing food waste. “Packaging has ended up in the ‘green shame corner’ due to its environmental impact, but the function of packaging—to reduce food waste—is often forgotten or taken for granted,” said Williams.

A common reason for food to be thrown away is that the consumer uses part of the contents of the packaging, places it back in the fridge, and later finds that the contents have gone bad. When the package is opened, the ingenious protections built into it often disappear and the food deteriorates quickly.

Lastly, the researchers advocate engaging citizens in measuring their food waste on International Food Waste Day to draw attention to their FLW habits.

A pathway to reducing food waste

The researchers’ message to leaders, manufacturers and retailers on reducing their food waste and meeting targets emphasises the impending 2030 goal and the actions required to get there.

“We now have five years to increase efforts for reduced food waste,” said Williams. “We have proposed economic and legal policies that we believe will be necessary to provide stakeholders with sufficient incentives to implement measures to the extent required,” added Willaims.

There is also a need for more long-term resources to lead the work at the national level, particularly regarding coordination efforts between various actors. “Either we improve the political leadership, change policies and practices, or we will fail with goal 12.3 of halving the food waste in Agenda 2030,” Williams added.

Related news

Fairtrade International calls on industry to act for fair supply chains

Fairtrade International calls on industry to act for fair supply chains

14 May 2026

Via its Global Strategy 2026-2028, Fairtrade International is calling on the food industry to embed fairer sourcing practices and invest in long-term supplier relationships.

Read more 
Which technologies can reduce damage and losses in the supply chain?

Which technologies can reduce damage and losses in the supply chain?

11 May 2026

Goods are often damaged throughout the supply chain but novel technologies – such as hyperspectral imaging, automated reject systems, and smart indicators – are reducing losses.

Read more 
UNICEF issues toolkit on child-focused food marketing

UNICEF issues toolkit on child-focused food marketing

1 May 2026

Global organisation UNICEF has released a best practice toolkit on children’s rights and digital marketing, calling on policymakers and industry to stop unhealthy ads.

Read more 
Is paper packaging always better for the environment than plastic?

Is paper packaging always better for the environment than plastic?

30 Apr 2026

Sustainability concerns are driving demand for paper packaging – but without careful design and sourcing, paper packaging may offer “little or no benefit”, say experts.

Read more 
Unibio to open ‘world’s largest’ single-cell protein plant in Saudi Arabia

Unibio to open ‘world’s largest’ single-cell protein plant in Saudi Arabia

29 Apr 2026

Unibio is forging ahead with plans to open the “world’s largest” single-cell protein plant in Saudi Arabia. “The Middle East conflict has reinforced how critical local food production is,” says its CEO.

Read more 
What the Iran war means for food

What the Iran war means for food

28 Apr 2026

Rising inflation, commodity disruption and weakening consumer demand are affecting agricultural markets and manufacturers’ cost strategies.

Read more 
How brands can formulate for GLP-1 food cravings

How brands can formulate for GLP-1 food cravings

22 Apr 2026

Research suggests GLP-1 drugs don't remove food cravings – they change them, prompting new product development to focus on nutrition and enjoyment.

Read more 
Unilever-McCormick: Is the $65bn megamerger worth its salt?

Unilever-McCormick: Is the $65bn megamerger worth its salt?

21 Apr 2026

Unilever is to merge with spice giant McCormick & Company in a $65bn (€48bn) deal – but is it “the deal the market got wrong”, as one analyst suggests?

Read more 
Clean, green, and solvent-free: The benefits of green extraction techniques

Clean, green, and solvent-free: The benefits of green extraction techniques

21 Apr 2026

Extraction technology that delivers greater environmental benefits is a core sustainability strategy for manufacturers. We look at some of the most promising techniques.

Read more 
PepsiCo targeting 'big opportunity' in out-of-home snacking

PepsiCo targeting 'big opportunity' in out-of-home snacking

15 Apr 2026

PepsiCo is “restaging” its biggest brands – Lay's, Tostitos, Gatorade, and Quaker – to strengthen their out-of-home positioning as consumers continue to eat outside of the home, its CEO says.

Read more