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Fi Europe’s New Product Zone elevates the nutrition of everyday indulgences

At Fi Europe 2023's New Product Zone, eight health ingredients, each offering an enhanced nutritional profile of various products, were on display. These ingredients address the evolving needs of the food and beverage industry and cater to consumers seeking a balance between indulgence and health.

In a world where one in two consumers prefer to treat themselves with everyday moments of happiness they can experience, as highlighted by Innova Market Insights, the industry is challenged to provide solutions for healthy indulgence. The Health Ingredients category showcased at Fi Europe's New Product Zone presented a spectrum of offerings, from magnesium-enriched sports drinks to protein-packed lactose-free dairy snacks. These eight ingredients not only integrate into products but also answer the call for more nutritious options, redefining the concept of everyday indulgences.

99% pure magnesium chloride for mineral-enhanced products

^{© Fi Europe 2023 | Steve Burden Photography}

Magnesium Chloride Food Grade by Pure Health & Earth offers MgCl2 food crystals, a 99% pure magnesium chloride hexahydrate (MgCl2.6H2O) suitable for a wide range of food and health products. This natural mineral proves ideal for magnesium enrichment in applications such as health bars or sports drinks, providing a versatile and nutritious option for those seeking magnesium in their diet.

Leucine-enriched whey beverage for discerning taste buds

^{© Fi Europe 2023 | Steve Burden Photography}

Arla Foods Ingredients presents Lacprodan BLG-100, a next-gen whey protein beverage with a premium taste and 3g of leucine per 20g of BLG. Ideal for ready-to-drink applications, it offers processing flexibility and an effective protein consumption experience for those with discerning palates.

Lactose-free protein drink with rich dairy taste

^{© Fi Europe 2023 | Steve Burden Photography}

Valio introduces lactose-free Valio Eila MPC65, a high-protein dairy drink snack with 30g protein per serving. With a smooth, rich taste and no added sugar, it ensures higher protein content without compromising digestibility, appealing to health-conscious consumers prioritising both taste and nutritional benefits.

Fish gelatine for health-focused creations

^{© Fi Europe 2023 | Steve Burden Photography}

PB Leiner’s premium fish product portfolio, SOLUGEL, has been extended with the introduction of Optima FD. Featuring outstandingly dissolving hydrolysed fish gelatine, this product is an excellent choice for health-focused formulations, providing exceptional quality and organoleptic properties to meet the diverse needs of the food industry.

Optimising health naturally with pure creatine

^{© Fi Europe 2023 | Steve Burden Photography}

Creavitalis by Alzchem Trostberg GmbH is a naturally powerful pure creatine monohydrate optimised for food and health applications, bringing natural power to various formulations while supporting health and vitality with a touch of creativity.

Nutrient-packed shake with spirulina and bioactive extracts

^{© Fi Europe 2023 | Steve Burden Photography}

Combining whey and Spirulina with natural active ingredients, ROBERTET’s Whey Spirulina Instant Shake packs a nutritional punch. It contains Spirulina Safe, which is rich in protein and antioxidants, and Melorun, a bioactive patented extract from melon with a high concentration of superoxide dismutase, which acts on inflammation, magnesium levels, and muscular integrity. This instant shake offers a scientifically backed solution for a nutritious and protein-filled supplement, appealing to those looking for a convenient and well-balanced nutritional boost.

Palatable fibre and good fat blend for health-conscious offerings

^{© Fi Europe 2023 | Steve Burden Photography}

Crafted from oligosaccharides and good fats, Fibercreme by PT Lautan Natural Krimerindo serves as a palatable, functional ingredient in high-fibre and low-sugar food and beverages. Meeting the demand for both health and taste, it caters to the trend of nutritional functionality without sacrificing flavour, making it a versatile addition to culinary creations.

Heat-stable whey protein for convenient liquid formulations

^{© Fi Europe 2023 | Steve Burden Photography}

Nutri Whey ProHeat by FrieslandCampina Ingredients is a highly heat-stable whey protein ingredient, allowing a high protein concentration in liquid formats. Ideal for medical nutrition, it supports patient adherence with nutritious and appealing liquid formulations for various health-focused applications, offering a convenient and enjoyable way to incorporate protein into one's diet.