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Innovative organic mushroom oral sprays launch at Vitafoods 2023

Press Release: Innovative Organic Mushroom Oral Sprays Launch at Vitafoods 2023
TALLINN, ESTONIA—May 1, 2023 - FOR IMMEDIATE RELEASE

Natural Chaga OÜ announced the immediate availability in Europe of certified organic MUSHEEZ Oral Sprays, a novel delivery system of some of the most widely consumed functional mushroom extracts (chaga, reishi and lion’s mane).

Oral spray vitamin supplements have been gaining interest across European, USA and Asia-Pacific markets, largely due to the convenience factor and absorption efficacy that they can provide. So it’s perhaps unsurprising that botanical and mushroom extracts in oral spray form are among the next categories emerging in the market.

According to report by Allied Market Research, the global functional mushroom market was valued at $7,981.2 million in 2020, and is projected to reach $19,331.5 million by 2030, a CAGR of 9%.

According to Market Growth Reports, the global oral spray market was valued at 431.2 million USD in 2020 and is expected to reach 482.5 million USD by the end of 2030, growing at a CAGR of 1.6% during 2022-2030.

As with most functional mushroom extract products made in Europe, MUSHEEZ Oral Sprays are classified as food supplements. Each oral spray unit, contains 30ml of concentrated extract, delivering 150 sprays. The recommended daily dose of 3 sprays contains between 125-150mg of certified organic mushroom extracts with extraction ratios of 15:1 or 20:1.

Natural Chaga CEO, Robin Gurney, indicated that "Oral sprays are a significant addition to our portfolio, and reflect our continuing commitment to making pure, potent mushroom extracts that are easy for people to consume. The functional mushroom market is booming and consumers with busy lifestyles want quick, convenient solutions. They also prefer additive-free, certified organic products that are made from sustainably sourced fruiting bodies of mushrooms that are supported by the most promising medical research.”

Robin Gurney observed, based on pre-launch research and discussions with large nutraceutical brands, that the highest demand for their mushroom extract oral sprays, made at ISO-approved facilities in Estonia, is likely to come from European supplement brand owners looking for private label options.

Robin acknowledged that private label is the best way forward to giving the widest range of people access to their oral sprays, Robin said, “What’s important is helping consumers who want premium quality, sustainably cultivated and organic mushroom extracts in convenient dosing formats, to get their hands on them easily. Helping other companies bring their own-branded oral sprays to their clients is a fast way to do that – even if it means our name is “invisible”.”

Natural Chaga, a family business based in a Estonian forest, is a fast-growing mushroom extract development manufacturer which specializes in developing certified organic mushroom powder and liquid extracts in innovative and easy-to-consume formats.

Natural Chaga formally launches MUSHEEZ Oral Sprays at VitaFoods Europe 2023 in Geneva on May 9-11th.

Contacts
Natural Chaga OU (MUSHEEZ)

Robin Gurney, CEO

+372 55929479

[email protected]

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