News

Greenfields advises dairy lock-in

8 Apr 2016

Market prices for dairy commodities are currently at a 10-year low, meaning that now is the perfect time for food manufacturers in Europe to lock into a fixed-price deal for their dairy ingredients according to Greenfields.

Greenfields advises dairy lock-in

Dairy commodity prices have hit the floor and food manufacturers should lock into a long-term deal quickly before they rise again, Greenfields has warned.

Market prices for dairy commodities are currently at a 10-year low, the company notes. The European Commission is already buying up skimmed milk powder through its Intervention Scheme to prop up the market, and is expected to extend this measure to butter in the next few weeks.

According to Belfast-based Greenfields Ireland, as soon as a market balance is achieved prices are almost certain to start rising again. This means, it says, that now is the perfect time for food manufacturers in Europe to lock into a fixed-price deal for their dairy ingredients using a long-term pricing model.

“Do this today, and it will be possible to benefit from low prices and insulate your business from the extreme price volatility that’s been a characteristic of the European dairy ingredients market over the past decade,” said Ian Thomas, Managing Director of Greenfields Ingredients, the UK division of Greenfields Ireland.

“For companies in the bakery, confectionery and ready meals categories, who often use large volumes of dairy ingredients, this is an opportunity that’s simply too good to miss. Wait too long, however, and it could be too late. Intervention by the European Commission will take excess supplies of milk out of the market, and product prices will soon start to creep up.”

Dairy ingredients are cheap right now because there’s too much milk in the market and not enough demand for it, Greenfields says. In Europe this has been caused largely by the abolition of milk quotas, which previously put a cap on how much milk dairy farmers were allowed to produce. With EU-wide quotas consigned to history, dairy commodities are exposed to free market forces – and right now those forces have sent prices crashing to the floor.

However, according to Thomas, prices will not stay low for long.

“Now is the time to consider locking into a long-term pricing model,” he said. “This will give you the assurance of knowing that when prices eventually rise, which we expect them to do in the second half of 2016, the price you pay for your dairy ingredients will be more favourable than that available on the market. Considering the pressure major retailers put on their suppliers to keep a lid on raw material costs, the peace of mind this offers could prove to be invaluable. While your competitors are pulling their hair out at the prospect of an upswing in ingredient prices, you’ll enjoy the benefits of cost protection.”

“We are particularly anxious that bakers, confectioners and ready meal producers explore our pricing models before prices start to rise again.”

Greenfields Ireland has developed a range of pricing models that it claims offer a straightforward way for food manufacturers to fix dairy commodity prices at today’s low levels. The company trades in EU dairy futures on the European Energy Exchange (EEX), the Chicago Mercantile Exchange (CME) and the New Zealand Exchange (NZX), which it says gives it the ability to hedge dairy commodities to the benefit of its customers.

This approach is combined with sustainable milk price contracts for Greenfield’s farmers, which typically extend over three to five years. This, says the company, gives its suppliers more certainty over selling prices, ensuring its supply chain is sheltered from excessive risk.

Related tags

Dairy

Related news

UK High Court allows Oatly to use 'milk' on packaging

UK High Court allows Oatly to use 'milk' on packaging

17 Jan 2024

Oatly has scored a landmark victory in the use of the word milk after the UK High Court ruled against the country’s dairy industry and permitted the term to be used on packaging.

Read more 
How brands are overcoming challenges in the plant-based sector

How brands are overcoming challenges in the plant-based sector

16 Jan 2024

Following the turbulent evolution of the plant-based market in recent years, industry players are finding innovative ways to tackle challenges such as taste, price, and nutrition and are in turn unlocking new opportunities for growth.

Read more 
Mapping the rise and fall and (rise, again?) of the plant-based sector

Mapping the rise and fall and (rise, again?) of the plant-based sector

15 Jan 2024

Recent challenges in the plant-based sector such as consumer acceptance and price inflation led to dips in certain regions while others surged. Kalina Doykova, senior research analyst at Euromonitor, shares her insights into the evolution and future tr...

Read more 
Meet the innovative ingredients showcased at Fi Europe’s New Product Zone

Meet the innovative ingredients showcased at Fi Europe’s New Product Zone

3 Jan 2024

The Food Ingredients category at Fi Europe’s New Product Zone featured 19 distinct and innovative products. From fermented delights to sustainable proteins, these ingredients are ready to make their mark in the market.

Read more 
Fi Europe’s New Product Zone elevates the nutrition of everyday indulgences

Fi Europe’s New Product Zone elevates the nutrition of everyday indulgences

22 Dec 2023

At Fi Europe 2023's New Product Zone, eight health ingredients, each offering an enhanced nutritional profile of various products, were on display. These ingredients address the evolving needs of the food and beverage industry and cater to consumers se...

Read more 
Fi Europe’s New Product Zone explores fresh possibilities with five natural ingredients

Fi Europe’s New Product Zone explores fresh possibilities with five natural ingredients

20 Dec 2023

Fi Europe 2023's New Product Zone unveils five natural ingredients, each catering to the growing demand for clean products and embodying ethical and sustainable choices for today's conscious consumers.

Read more 
Exploring the path to replicating breast milk's magic in infant formula

Exploring the path to replicating breast milk's magic in infant formula

17 Nov 2023

While breast milk is often hailed as nature's gold standard for infant nutrition, it’s not always readily available. Enter infant formula enriched with human milk oligosaccharides (HMOs), a game-changing product that seek to mirror the composition of b...

Read more 
A look at the latest ‘gut health for immunity’ product launches

A look at the latest ‘gut health for immunity’ product launches

25 Oct 2023

From Lipton’s probiotic tea to Babybel’s snack-sized cheeses and smoothie powders, we look at some recent product launches that can benefit immune health by targeting the gut microbiome and a healthier digestive system.

Read more 
Advocacy groups condemn EU Commission for backpedalling on animal rights

Advocacy groups condemn EU Commission for backpedalling on animal rights

3 Oct 2023

Amid rumours that the EU may abandon its plans to improve animal welfare in farming and end the use of cages, many stakeholders have condemned this possibility and urged the EU to reconsider.

Read more 
Meurens Natural: Pioneering the Way in Oat-Based Nutrition

Meurens Natural: Pioneering the Way in Oat-Based Nutrition

12 Sep 2023

Meurens Natural, a European trailblazer in the organic sector for more than 30 years and expert in hydrolyzed oat syrups, powders, and proteins.

Read more