Latest News in the food Industry
Product launches & NPD
PepsiCo’s prebiotic pivot: Innovative move, or identity crisis?
6 Aug 2025
After acquiring Poppi in May, PepsiCo is betting on its own legacy brand and launching Pepsi prebiotic cola. But not everyone is leaning in, with some raising questions about authenticity.
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Punishment Juice: M&S criticised over ‘irresponsible’ marketing
24 Jul 2025
Marks & Spencer has attracted criticism for its marketing of a vegetable and spirulina cold-pressed drink as Punishment Juice, with commentators labelling it “irresponsible” and “harmful”.
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British manufacturers cut sugar, salt, and calories by a third
17 Jul 2025
While British manufacturers are making significant efforts to cut sugar, salt, and calories from products, the UK’s upcoming food strategy presents a welcome chance for further change, experts argue.
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Fast food goes premium
15 Jul 2025
As consumers seek convenience, quality, and familiar fast-food favourites with a premium twist, producers can tap into this trend with novel at-home product creations.
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Functionality goes health-specific in 2025
10 Jul 2025
Innova Market Insights has identified functional food and beverage (F&B) launches as a leading response to consumers’ efforts to live healthier lives.
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World Food Safety Day shines a spotlight on science
19 Jun 2025
On 7 June, the World Health Organization (WHO) held its annual World Food Safety Day, highlighting the role scientific research and innovation play in supporting consumers’ health.
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European alternative protein sector investment rises 23%
4 Jun 2025
Privately held European alternative protein companies raised $509 million (€470 million) in capital in 2024, 23% more than the previous year, figures reveal.
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H&B 'transformation' hoped to demystify health and wellness market
3 Jun 2025
Holland & Barrett is undergoing a transformation, with new product launches and a revamp of its supplement ranges, in a bid to demystify what it describes as “an increasingly complex” health and wellness market.
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Sustainable food sector requires synthetic chemical solutions
2 Jun 2025
Researchers from global organisations have released a study analysing the prevalence of food contaminants in food packaging and their health impacts.
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Celebrating the winners of the inaugural Vitafoods Europe Innovation Awards
27 May 2025
Industry leaders raised a glass to the winners of the inaugural Vitafoods Europe Innovation Awards at a ceremony in Barcelona last week.
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Study finds sharp generational divide in online food ordering
22 May 2025
Gen Z consumers are six times more likely to order food online than generation X, an analysis suggests.
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Dog food startup teams up with Harvard to accelerate AI-driven pet nutrition
19 May 2025
A premium dog food startup is teaming up with Harvard to enhance its artificial intelligence (AI) platform and accelerate pet nutrition product development.
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