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Pet Food & Nutrition

The rise of CPG disruptor brands

The rise of CPG disruptor brands

9 Apr 2026

Bold, relevant, and agile disruptor brands, such as Olly and Poppi are reshaping consumer packaged goods (CPG) and driving growth in stagnant areas – reframing everything about the categories they are showing up in, say experts.

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General Mills CEO: We are 'innovating on how we innovate' through AI

General Mills CEO: We are 'innovating on how we innovate' through AI

27 Mar 2026

Artificial intelligence (AI) tools are adding speed, depth and innovative angles to several areas of business at General Mills and will prove invaluable in enhancing brand traction globally, its CEO says.

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PetPax develops supplement delivery system for dogs

PetPax develops supplement delivery system for dogs

12 Mar 2026

PetPax has developed a fast-dissolving, thin-film delivery method designed to make supplements easier to give to dogs.

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ChefPaw’s home-cooked pet food device taps into personalisation trend

ChefPaw’s home-cooked pet food device taps into personalisation trend

10 Mar 2026

ChefPaw’s kitchen appliance allows pet owners to create home-cooked pet food, saving them time and money while maximising nutrition for each individual pet, it says.

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Premium dog food has bigger carbon footprint than owners’ meals

Premium dog food has bigger carbon footprint than owners’ meals

25 Feb 2026

Dogs fed on premium, meat-rich pet food can have bigger dietary carbon footprints than their owners – but using by-products is a “highly relevant” solution for brands.

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The ultra-processed debate moves to pet food

The ultra-processed debate moves to pet food

11 Feb 2026

Pet owners' interest in less processed products is growing, pointing to opportunities for brands to rethink formulations, Mintel says.

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Vitafoods Innovation Awards calling for bright ideas

Vitafoods Innovation Awards calling for bright ideas

10 Feb 2026

The Vitafoods Europe Innovation Awards 2026 promote nutraceutical NPD and innovation. Here, some of this year’s jury members discuss what they will be looking out for.

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Finding the X factor at the Vitafoods Europe Innovation Awards 2026

Finding the X factor at the Vitafoods Europe Innovation Awards 2026

3 Feb 2026

By recognising innovation, the Vitafoods Europe Innovation Awards 2026 stimulate better science, higher standards, and faster progress. But what gives a company the X factor?

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Market for natural pet food purring as owners spend big

Market for natural pet food purring as owners spend big

20 Jan 2026

The market for natural pet food hit $13.2 billion in 2024, and could reach more than double that by the end of 2033, research suggests.

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Choose delicious and versatile US peanut ingredients

Choose delicious and versatile US peanut ingredients

15 Oct 2025

The US supplies high quality, great tasting peanuts in a wide range of forms, from inshells or whole kernels, through to granulated peanuts, peanut butters, pastes, flours, oils and extract.

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Pet food purchasers tap into plant-based potential

Pet food purchasers tap into plant-based potential

14 Oct 2025

Vegan diets provide dogs with similar levels of nutritional benefits to meat-based consumption, highlighting opportunities for diverse pet food development, research suggests.

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Could UK-EU agreement turn the tide for agri-food trade?

Could UK-EU agreement turn the tide for agri-food trade?

17 Jun 2025

The UK Government is to scrap border checks on fruit and vegetables imported from the European Union in an early move to ease trade ahead of its new deal with the bloc.

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