Latest news in the food and nutraceutical industry
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Does promoting protein content push up plant-based sales?
27 Oct 2025
Promoting the protein content of meat-free products is a more effective sales strategy than adding carbon labels, a study of UK bakery chain Greggs suggests.
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NMN: An on-trend ‘fountain of youth’ ingredient for anti-ageing products
24 Oct 2025
Dubbed an “on-trend fountain of youth ingredient” by Mintel, NMN is booming in anti-ageing ingestible products in Asia – but regulatory roadblocks are thwarting NPD efforts elsewhere, say experts.
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Will Wicks’ Killer Bar harm the protein bar category?
23 Oct 2025
Joe Wicks’ deliberately dangerous protein bar is fuelling anti-UPF sentiment – but there are concerns that his messaging is misguided and could have unintended consequences.
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Amazon Grocery launch aims to balance quality with affordability
22 Oct 2025
Global e-commerce giant Amazon has introduced a new private-label food brand, combining existing Amazon Fresh and Happy Belly products with new everyday items.
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Powerade enters hydration space with launch of Power Water
21 Oct 2025
Coca-Cola’s Powerade brand has launched a zero-sugar, electrolyte-enhanced functional water, marking the brand's entry into the hydration space.
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EU citizens have high food safety awareness but cost guides purchasing
20 Oct 2025
EFSA’s 2025 Special Eurobarometer report on food safety shows shifting concerns, with cost remaining the primary factor influencing food purchasing decisions.
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Supplement shoppers seek storytelling and science-backed suppliers
17 Oct 2025
Supplement consumers want specific health benefits that focus on prevention and personalisation, according to data from HealthFocus International.
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Food security-insecurity gap grows, hitting vulnerable regions hardest
16 Oct 2025
While food security has increased in most countries, the world’s most vulnerable nations’ struggles continue and intensify, a USDA analysis reveals.
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Are fertility-focused foods the next functional frontier?
15 Oct 2025
Insights provider Tastewise has named functional foods that focus on fertility and hormonal health as one of its top global trends for 2026.
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Pet food purchasers tap into plant-based potential
14 Oct 2025
Vegan diets provide dogs with similar levels of nutritional benefits to meat-based consumption, highlighting opportunities for diverse pet food development, research suggests.
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VC backing for foodtech startups slumps but ‘new ingredients’ attract interest
13 Oct 2025
Agrifoodtech investments slumped this year to levels not seen since 2015, with “little hope” they will increase significantly by the end of the year, a report has found.
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Food fraud risks rise as brands fight economic and environmental headwinds
10 Oct 2025
Climate change, geopolitics, regulations, and demand for sustainable products are pushing up food fraud and adulteration risks, warns a world-leading food fraud expert.
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